I have LOVED (the previous) Sumatran Reserve. But within the last month Green Mountain just entirely changed the brew, lightened the label, and call it not Single Origin Sumatran Reserve. It tastes NOTHING like the previous one. When you see this lighter color lable, stay away. So very sad that they killed an amazing coffee flavor. They did the same thing to Paul Newman's Bold about 5 years ago, totally changed the recipe/brew. So sad.